Pink Media Blog Archive

Our earlier posts, listed by title. For the latest articles, visit the main blog.

• The Quiet Powerhouse: Inside the $1.7 Trillion LGBTQ+ B2B Economy
• A Renovation, Not a Wake: The Gay Bar’s Comeback and the Spirits Reckoning
• The Post-June Calendar: Six Brands Still Marching in July, August and October
• Legacy Beats Loud: What Absolut's 45 Years Teaches the Brands That Just Left
• Values Over Cost: New Research on How Household Brands Win LGBTQ+ Market Share
• America's Gayest City, Mapped for Marketers: Inside Our New LGBTQ+ Palm Springs Regional Guide
• Clipped and Scaled: LGBTQ+ Creators in the New Influencer Economy
• Destinations Are Filling the Pride Marketing Gap
• 365, Not Just June: The Year-Round LGBTQ+ Playbook (Chipotle & Lime Case Studies)
• The Receipts Era: How GLAAD & Outright International Became Pride 2026's Donation Anchors
• The Sleeper Giant: Inside the 2026 LGBTQ+ Sports Market
• The $320 Billion Welcome: Inside the 2026 LGBTQ+ Travel Market
• The 2027 Pride Sponsorship Forecast: From Rainbow Branding to Community Investment
• The Complete 2026 LGBTQ Travel Strategy: A Roadmap for Destinations, DMOs, and Travel Brands
• The 2026 LGBTQ Travel Market Is Wide Open — Here’s How to Win It
• Pride Travel 2026: Why LGBTQ+ Travelers Keep Showing Up — Even When the Sponsors Don't
• Made With, Not Just For: The New Creative Bar for LGBTQ+ Campaigns
• Hyper-Local Is the Hedge: Why Pride Strategy Is Going City by City in 2026
• Pride Got Loud Again: The Brands Doubling Down in 2026
• The LGBTQ+ Creator Economy Is Under Pressure — and That's an Opening
• What the Sponsorship Pullback Means for LGBTQ+ Media — and Why It Creates Opportunity
• Where the B2B Pride Conversation Is Happening — And How to Show Up for It
• The Void Left by Corporate Retreat — And Who's Filling It
• Gay Vague vs. Gay Brave: Why Brands Using LGBTQ+ Talent Without LGBTQ+ Stories Are Leaving Money on the Table
• The 1.8% Problem: Why LGBTQ+ Representation at Cannes Is a Business Failure, Not Just a Diversity Issue
• The 2026 LGBTQ+ Marketplace Guide — Pink Media's Definitive Resource for Brands & Marketers
• Reaching the LGBTQ+ Business Community: Inside Pink Media's Two-Fold B2B Marketing Strategy
• When Platforms Take Over: The Power Shift in LGBTQ+ Influencer Marketing — And How to Navigate It
• Content, Distribution & Precision: Inside the Pink Media LGBTQ+ Marketing Playbook
• From Spain to Sniffies: The LGBTQ+ Content Licensing Playbook Every Brand Needs Right Now
• The $100M Green Light: What Match Group's Sniffies Investment Really Means for LGBTQ+ Marketing
• Match Group Bets $100 Million on Sniffies — What It Means for LGBTQ+ Marketing
• Mobile App Advertising: Sniffies
• Client Project Highlight: Archer App — LGBTQ+ Influencers & Content Creators
• Case Study: Tourism Marketing Outreach for LGBTQ+ Tour Operator (Croatia Yacht Cruise)
• Case Study: Regional Marketing Outreach for LGBTQ+ Health Client (Ryan White Care Act)
• Pink Media in the News: June 2025 — NYT, USA Today, NewsNation & More
• New York Times — Nervous Corporate Sponsors Retreat from New York Pride (Matt Skallerud quoted)
• Pink Media — LGBTQ+ Courageous Changemakers (Video Series)
• New York Times — Companies Pull Back From Pride Events as Trump Targets DEI (Matt Skallerud quoted)
• Pink Media — Content as Advertising
• Pink Media & the #ILoveGay Content Marketing Ad Network
• #ILoveGay LGBTQ+ Content Marketing Strategy Partners
• X (Twitter) Bans Pink Media & #ILoveGay Network — Suppressing 1 Million+ LGBTQ+ Voices
• Articles We've Been A Part of for Pride Month June 2024
• Pink Media Celebrates LGBTQ+ Small Business Successes Amid Pride 2024 Challenges
• #ILoveGay Network Performance: Over 10 Million Video Views in One Week!
• Leland Vittert — On Balance: Target to Scale Back LGBTQ+ Merchandise
• Branding, Marketing, Advertising, Social Media & PR
• Bye, Bye Cookies! Hello People-Based Marketing & Advertising
• LGBTQ+ Business to Business Outreach
• Monitor & Amplify — Keeping Your LGBTQ+ Message Alive Online
• The Evolution of LGBTQ+ Media as We Enter 2024
• LGBTQ+ Entertainment Marketing
• Removing the Gatekeepers in the Way of YOU Getting Your LGBTQ+ Message Out
• Trouble Targeting LGBTQ+ on Social Media?
• You've Got the Content, We've Got the LGBTQ+ Targeted Audience & Distribution
• Pink Media at the Nexus of LGBTQ+ PR & Advertising
• Pink Media — Meta's Launch of Threads
• Pink Media at the Intersection of LGBTQ+ PR & Advertising
• #ILoveGay Network Now at One Million Followers and Growing Fast!
• Reaching the LGBTQ+ European Market
• Strategy, Performance & New Customer Acquisition
• How & Where Does An LGBTQ+ Media Company Fit In Today's Media Landscape?
• Small Business Tips for Starting a New Brand on Social Media
• Pink Media — February 2023 — Content As Ad Unit (Video)
• Pink Media — October 2022 (Video)
• Social Media Success is a Team Effort (Video)
• How Do You See LGBTQ+ Business & Tourism Evolving in 2023? (Video)
• How to Maximize Your Video's Impact
• LGBTQ+ Media Companies: Content Creators or Content Distributors?
• Pride as a Tactic, Not Just a Strategy: Targeting LGBTQ+ Audiences Year-Round
• Is It Time to Rethink Your PR Strategy?
• #ILoveGay Today Video is Now on Spotify
• Facebook Ads: Tactics & Strategy
• Niche Market Targeting Spotlight: BEARS
• Health & Wellness Marketing Programs
• Our Top LGBTQ+ Marketing Programs for 2022
• IGLTA & Pink Media: LGBTQ+ Travel Marketing Webinar
• LGBTQ+ Advertising, Marketing, Social Media & PR for 2022
• September 2021 Was All About LGBTQ+ Travel
• See You in Atlanta for the IGLTA Convention
• #ILoveGay Views — LGBTQ+ Bars Short Film Accepted into Palm Springs' Cinema Diverse Film Festival
• Tip of the Day: Post Your Press Release on Your Site or Blog
• Introducing #ILoveGay Iowa — Part of the #ILoveGay Network
• Are You Practicing "Socialist Media"?
• LGBTQ+ PopOn: Travel & Tourism in 2021
• LGBTQ+ PopOn: Podcasting
• NY Times Article on Atlanta as the New Influencer Capital of America
• Launching a Film/TV Series on Social Media in 2021
• LGBTQ+ PopOn — Virtual Marketing Advisory Group
• LGBTQ+ Connected TV Advertising
• LGBTQ Tourism Marketing Summary 2019
• Client Summary: Disney Music Group's Out Artist Morgxn
• LGBTQ Week NYC 2019
• Our Pink Media Partner: Brkthru Digital
• LGBTQ Media — Power, Performance & Perception
• Malta LGBT+ Tourism Conference 2018
• Pink Media Excerpts from Our Brand | Pride Interview
• Our Pink Media Interview in BEQ Magazine
• Comcast Flexes Its Integrated Marketing Muscles for San Francisco Pride
• T-Mobile Goes All Out for Pride