Nervous Corporate Sponsors Retreat from New York Pride
About 25% of corporate donors to New York Pride have canceled or scaled back their support, citing economic uncertainty and fear of retribution from the Trump administration.
"Corporations have become increasingly nervous in recent years as backlash has grown to gains made by the LGBTQ community, and especially by transgender people", said Matt Skallerud, the president of Pink Media, which specializes in LGBTQ marketing. “These decisions to pull back have been underway for almost two years now,” he said.
“A lot of bigger companies are taking a back seat because they are afraid to be boycotted from either the left or the right,” said Mr. Skallerud.
May 21, 2025