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There are a variety of ways in which we can market to LGBTQ+ individuals, allies and companies focused on Diversity & Inclusion in the workplace.
Be a part of the LGBTQ conversation! Is your LGBTQ Marketing putting YOU and YOUR ORGANIZATION at the CENTER of LGBTQ Conversations online? Let us help AMPLIFY your message to a BROADER LGBTQ online audience, keeping your PRIDE message alive 24/7, 365 days per year!
With so many world-class companies marketing themselves to the LGBTQ diversity & inclusion community today, it's important for some of these organizations to stand out amongst the crowd. For these select few, the following is a 3-pronged approach to doing just that, with a strategy developed over the past few years that taps into the growth of targeted, programmatic ad buying, along with the maturation and overall acceptance of social media in society today. Our strategy consists of:
Targeted, Programmatic Advertising - reach your company's specific LGBTQ diversity & inclusion demographic using some of the latest techniques in the integration of technology with online advertising, on websites, mobile apps and social media newsfeeds (Facebook, Twitter, Instagram & LinkedIn). Specifically, we can hyper-target an LGBTQ individual who has shown a specific interest in diversity & inclusion, as well as products and services similar to your business.
Social Media, including LGBTQ Writers, Bloggers, YouTube Content Creators & Influencers - we can monitor any and all conversations, articles and blog postings related to LGBTQ diversity & inclusion and ensure your organization has its "share of voice" and is part of these online conversations. We can also help you tap into the expanding world of LGBTQ media and individuals who can help organization spread the word as well.
User-Generated Content (UGC) campaign - We curate, engage with and share THE BEST in LGBTQ conversations (photos, videos and blog posts) by others focused on diversity & inclusion. Other content we engage with are from those attending a local Pride festival or other event of LGBTQ interest in your region or industry as well.
By engaging and sharing with these LGBTQ individuals online, we put you and your organization at the center of these conversations, increasing your company's brand awareness, social media followers, click-throughs to your website and overall engagement with your social media posts..
Looking to advertise to this target LGBTQ audience? We work with any budgets (starting at $500 per month)... call us at (323) 963-3653 or contact us here to get started.
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