Launching a Film/TV Series on Social Media in 2021

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Launching a Film/TV Series on Social Media in 2021

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We found this case study on how Twitter helped launch "Love, Victor" on Hulu a perfect analysis of some of the strategy we've been using here at Pink Media over the past few years.

Love, Victor Twitter Case Study

Focusing on the pre-release of the series/film with a well-made, sneak peak trailer starts a campaign that can be carried forward for months with additional series/film content, watch parties, cast interviews and additional advertising using Twitter's video website cards (website cards attract 43% higher engagement than Tweets with just links). We then translate that success into other social media platforms as well, including Facebook and Instagram... tapping into our team's strengths here at Pink Media and the #ILoveGay Network!

Pink Media Marketing Summary: LGBTQ+ Film, Film Festivals and Movies

   





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