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Marketing The Rainbow Case Study: Express
Express is a "fashion-forward apparel brand whose purpose is to create confidence and inspire self-expression. At Express, we believe that everyone should dream big and dress accordingly."
April 08, 2021
   #GayFashion
   #LGBTBiz
Paul Schindler, ‘Gay City News’ Editor in Chief, Retires. But He Still Wants the Story.
Paul Schindler, just-retired editor in chief of New York’s “Gay City News,” on 25 years of tough reporting, LGBTQ media’s battle to survive, and the stories he still wants to tell.
April 05, 2021
   #GayNYC
   #GayMedia
Marketing The Rainbow Case Study: Pantene
For a number of years, Pantene has been working with the transgender and non-gender conforming community to, as they call it “increase awareness on the power of hair and advance its mission to create better hair days for everyone. Whatever hair you dream of, Pantene stands with you.” It’s more than just a marketing ploy – they have created powerful images, introduced well-known spokespersons and e...
April 04, 2021
   #LGBTBiz
Pantene doubles down on support for transgender youth after backlash to ad featuring LGBTQ family
Pantene made waves on social media recently for releasing its latest Pantene Pro-V commercial, which features a young transgender girl and her lesbian mothers. Transphobia has no place in our world or on our feed.
March 25, 2021
   #LGBTYouth
   #GayParents
   #Transgender
MASTERCLASS Gnetwork360 :: Connecting People, Building Communities
MasterClass 2021 is an inspiring and top-level learning experience. It is aimed at both beginners and experts, students, professionals, and entrepreneurs who consider LGBTQ inclusion an essential value.
March 11, 2021
   #AmorArgentina
   #LGBTBiz
Science diversified: Queer perspectives on research
Capturing the experiences of LGBTQ+ researchers and their communities can benefit the scientific enterprise.
March 04, 2021
   #GayTech
Meet the Gay Publisher Behind 'Playgirl Magazine's Bold Relaunch
"There was no way I was going to let [Playgirl Magazine] go," Jack Lindley Kuhns says of the revamp.
March 03, 2021
   #LGBTBiz
Sarah McBride on Trans Rights, Her Historic Election and U.S. History
The 30-year-old Delaware state senator became the highest-ranking openly trans official in the country in November. But it’s how she speaks about the broader fight for equality that really se…
March 03, 2021
   #GayDC
   #LGBTPolitics
   #Transgender
One in 10 LGBT Americans Married to Same-Sex Spouse
About one in 10 LGBT adults in the U.S. are married to a same-sex spouse, and a slightly smaller proportion have a same-sex domestic partner.
February 24, 2021
   #LGBTBiz
LGBT Identification Rises to 5.6% in Latest U.S. Estimate
Gallup finds 5.6% of U.S. adults identifying as lesbian, gay, bisexual or transgender, with the majority of them saying they are bisexual.
February 24, 2021
   #LGBTBiz
1 in 6 Gen Z adults are LGBT, Gallup survey shows. And this number could continue to grow.
More than half of LGBT adults identify as bisexual, and women are more likely than men to be bisexual, new Gallup survey data shows.
February 24, 2021
   #LGBTYouth
   #LGBTBiz
DeepMind researchers say AI poses a threat to people who identify as queer
Researchers say the impact of AI on people who identify as queer is underexplored, which poses a threat to their health and privacy.
February 19, 2021
   #LGBTBiz
New Podcast - LGBTQ+ Expert Panel Series: Focused on Podcasting
Our panel included several individuals who are currently operating successful podcasts online, including Daryn Carp & Liz Culley (Scissoring Isn't A Thing), Alexander Rodriguez (On The Rocks With Alexander), Brad Fuhr (#ILoveGay Palm Springs Podcast) and Thomas Lopez (Let's Talk About Gay Stuff)
February 02, 2021
   #LGBTBiz
Black LGBTQ Community Survey 2020-2021
Observations, Perspectives and Commentary by Study Partners - Community Marketing & Insights (CMI) and the Center for Black Equity (CBE) partnered on an initial study of the Black LGBTQ community in 2014. Both organizations felt it was time to update and expand the research.
February 01, 2021
   #QPOC
   #LGBTBiz
Unilever's ambitious new plan for fighting social inequity includes more diverse advertising
Wide-ranging directives around inclusion and climate change come as the company reportedly preps a significant international media-buying review. 
January 21, 2021
   #GayNYC
  
New York just became the biggest city to make LGBT-owned businesses eligible for billions in government contracts for minority entrepreneurs
"This is, without a doubt, a major win for LGBT businesses," said Justin Nelson, the president and cofounder of the National LGBT Chamber of Commerce.
January 19, 2021
   NGLCC
   #GayNYC
   #LGBTBiz
   #LGBTBiz
Lanaya Irvin Named CEO of Coqual
Coqual, the 17-year-old think tank that studies diversity, equity, and inclusion and advises many of the world’s largest corporations, has announced that Lanaya Irvin will assume the role of CEO effective February 1, 2021. Coqual’s current CEO, former television executive Pat Fili-Krushel, will become chair of the Coqual Board of Directors.
January 15, 2021
   #GayNYC
   #GayTV
   #GayMovies
Representation Matters - Yuval David
The director of “Wonderfully Made — LGBTQ+R(eligion)” is on the cover of Rage Monthly.  In the accompanying article, Yuval discusses the importance of representation within entertainment and media.
January 15, 2021
   #GayNYC
   #FaithfullyLGBT
Why Don’t Advertisers Target Queer Women?
A recurring perception of queer and lesbian-identified women in the United States is that they don’t buy anything. Unlike their queer male counterparts, many advertisers aren’t looking to court a lesbian consumer base...
January 06, 2021
   #GayNYC
   #LGBTBiz
   #Lesbian
Gen-Z is increasingly opting for brands that support the LGBTQ community, talk about mental health and stand for a bigger cause
Viral Fission’s survey base consisted of around 10,000 + respondents pan India. From the age group between 17-24 yrs. As per the report, Over 90% of Gen-Z
December 18, 2020
   #LGBTBiz

Launching a Film on Social Media in 2021

We found this Twitter case study on how they helped launch Love, Victor on Hulu a perfect analysis of some of the strategy we've been using here at Pink Media over the past few years. Focusing on the ...
View Article
December 10, 2020

   #GayFilm
   #LGBTBiz
Bubly uplifts LBGTQ+ elders with drag performances, original song
Extending LGBTQ-focused efforts beyond Pride Month may help the PepsiCo sparkling water brand avoid claims of pinkwashing.
December 09, 2020
   #DragQueen
   #LGBTBiz
Inclusion Is Strongest in Genre and Streaming Television, According to Nielsen
Reporting on representation and inclusion on television is always a good news/bad news sort of thing, because, yes, diversity on screen is increasing and that’s good, but things are still not good enough and in general not in line with, you know, actual reality. That’s the big takeaway from Nielsen’s latest Diverse Representation and Inclusion on TV Report, which breaks down the numbers of diversi...
December 05, 2020
   #GayTV
   #GayMovies
Meet the out trans woman behind many of the online platforms that you know & love
"I really feared that when I came out at RebelMouse I would lose clients, I would lose employees, I would lose board members, and I am really proud to say... the opposite happened."
December 03, 2020
   #GayNYC
   #LGBTBiz
   #Transgender




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